If You're Getting Started With Content Creation? Read This First.
So you’re thinking about diving into content creation...maybe for your personal brand, a side hustle, or simply because you’ve got something to say.
First off: welcome. You don’t need fancy equipment, a social media strategy, or a niche nailed down to begin. Here are 5 things to keep in mind when starting.
1. Clean your camera lens.
Yes, seriously.
Before you film anything… wipe your phone camera. It’s a tiny detail that makes a huge difference in how polished your content looks. You might laugh, but this one small habit instantly upgrades your video quality.
2. Just post the thing.
Don’t get stuck overthinking hashtags, posting times, or even the caption.
Right now, your only job is to start sharing. You learn by doing, not by sitting on draft after draft wondering if it’s good enough. (It is.)
3. Embrace messy action.
You’re not aiming for perfect — you’re aiming for progress.
Your first few posts will feel awkward. That’s normal. That’s good. Nothing will ever be perfect, and that’s kind of the point. You only get better by showing up.
4. Talk to one person.
Forget the idea of speaking to an "audience."
Instead, imagine you're talking to one friend who really needs to hear what you have to say. That mindset shift makes your content more relatable, more human, and way less intimidating to create.
5. Let it be fun.
This is creative.
Play, experiment, try ideas that feel “too weird” or “too simple.” The magic is in the joy you bring to it. People can feel that energy, and they’ll be drawn to it.
Bottom line?
You don’t need to be an expert to get started. You just need to start. Consistency, clarity, and confidence come with time, but only if you’re willing to be a beginner first.
Let me know in the comments, what’s holding you back from creating? Or if you’ve already started, what tip would you share with someone who's just beginning?